Business Plan Basics

The number one starting point for any business small or large should be a business plan.

This 3-hour beginner’s workshop will show you how to build the perfect business plan, and teach you the need-to-knows of marketing, research, and financials. If you are an aspiring entrepreneur with a specific business idea, or if you have been operating your business for a few years but have not yet written a business plan, this workshop is for you!

At the end of this workshop, you will be able to:

  • Identify the components of a good business plan that will help you move forward with confidence
  • Use the tools available to conduct informative market research
  • Explain why a business plan is important


Presented by: Lori Jestin-Knaus, MBA

Business Advisor & Growth Initiatives Manager, WESK

As a business advisor, Lori advises clients in various aspects of business, including the preparation and presentation of business plans, market research, analysis and strategy, and financial forecasting. Lori has a B.A. from the University of Saskatchewan and an MBA from Cape Breton University. Lori is a former business owner and she has diverse industry experience.


$79 per person
WESK members receive 25% off. Log in to receive member pricing. 
Deadline to register: Thursday, August 23 @ 5 pm. 


Tickets are no longer available.

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