Jewels of Saskatchewan Panel


September 28, 2020

3:00 – 4:30 pm

  • 3:00pm Welcome and remarks from WESK CEO Prabha Mitchell
  • 3:05pm A Celebration of Achievement – Honouring Katherine Regnier, CEO, Coconut Software with WESK’s Celebration of Achievement Award
  • 3:15pm Jewels of Saskatchewan Panel

Life as an entrepreneur is not an easy one. It requires resilience, drive, confidence…the list goes on! Join WESK for a virtual panel discussion with three established female entrepreneurs from our home province of Saskatchewan. Moderated by Prabha Mitchell, our panelists will each discuss their unique journey as a female entrepreneur in our province. Together, they’ll share their setbacks and successes, the lessons they’ve learned over the years, and of course, their advice for other entrepreneurs. Prepare to be inspired.


Rachel Mielke, CEO and Founder of Hillberg & Berk

Rachel Mielke, CEO and founder of Hillberg & Berk, is passionate about creating beautiful jewellery, and empowering women in the process. Her Regina-based luxury jewellery company’s success story is about more than making money; it’s focused on helping make a difference in the world – one sparkle at a time.

Through determination, hard work and business savvy, the Saskatchewan-born entrepreneur was able to take a few beads and a dream and transform them from a one-woman, kitchen-table-based operation into a multi-million-dollar company. Hillberg & Berk has been commissioned to design custom jewellery for the Queen, it has made Canadian Olympic athletes sparkle, and most importantly, allowed women across Canada and the world to capture their own Sparkle.

Jess Tetu, Owner of Just For You Day Spas 

Jess Tetu is a Canadian serial entrepreneur making waves across the country in the beauty and spa industry while making an impact on her community through her dedication to philanthropy! Overcoming adversity at a very young age, she began her adult life on her own at the age of 15 years old and through dedication, determination and hard work has become a national award winning philanthropist and entrepreneur.

Jessica is the sole owner of four Just For You Day Spas in Saskatchewan & Alberta, Founder & CEO of Lia Reese Canada, (Saskatchewan’s Beauty Brand), Co-Founder of Entrepreneur306 Mentorship & Consulting and Founder & CEO of 4seventyone Recovery Resources, a non-for-profit charity she created.

She was named one of Canada’s Top 40 Under 40, awarded the SK Entrepreneur of the Year Award, Community Leadership award, honoured with the YWCA Women of Distinction Award and most recently received one of Canada’s most coveted awards when she was named one of Canada’s Most Powerful Women.

Devon Fiddler, Founder of SheNative

Devon Fiddler is a Cree Mother of two, from the Waterhen Lake First Nation, SK. Devon is the Chief Changemaker of SheNative Goods Inc, a brand of handbags and accessories dedicated to elevating Indigenous Woman and girls. Devon also is a speaker, influencer, thought leader, and program developer in entrepreneurship, leadership and skills development.

Devon has a Bachelor of Arts Degree in Aboriginal Public Administration from the University of Saskatchewan, and has completed numerous leadership, economic development, entrepreneurship and business certificate programs in the last nine years.

Devon has also been recognized and rewarded in various business planning competitions and has worked hard to earn seed funding through various grant and loan programs, and ran 4 successful crowdfunding campaigns. Devon has been nominated for various entrepreneurial and leadership awards and received recognition at the 2015 CBC Future 40 Under 40 designation in 2015. Devon was also among 20 entrepreneurs who represented Canada at the G20 Young Entrepreneur Alliance (YEA) Summit in Istanbul, Turkey in September 2015, received the 2015 Start-up Canada Young Entrepreneur of the year award and the Sustainable Business of the Year for the Prairie Region.

In 2016, Devon received the YWCA Women of Distinction Award in the under 29 category and was named one of the top 5 SheEo Ventures of 2016. Most recently, in 2019, Devon received the Trailblazers & Innovators Award through the Bank of Montreal.

Krista Moe, Owner of Shellbrook Pharmacy

Krista Moe is an owner of Shellbrook Pharmacy.  She convocated from the University of Saskatchewan with a Bachelor of Science in Pharmacy degree.  In 2003, she purchased a clinic pharmacy in her hometown.  Over the years, Krista and her business partner have expanded their business and embraced the evolving scope of pharmacy practice.  Krista immensely enjoys her profession, particularly interacting with patients to improve their quality of health.

Over the years, Krista has been actively involved in fundraising for Ovarian Cancer Canada to provide research and support for ovarian cancer patients.  She is on the Saskatoon Ladyballs Show & Tell committee, which will be holding their third “Evening of the Arts” event in Saskatoon this May in support of those with ovarian cancer.


Prabha Mitchell, CEO of WESK

Prabha is passionate about driving change to close the gender entrepreneurship gap.

In her current role, Prabha is responsible for the strategic and operations management of the organization. Leading an organization with over 1000 members, the organization offers a breadth of programs and services to support women start, grow and scale their business.

Prabha’s career has included leading organizations through change for strategic growth, achievement of vision/mission and competitive positioning. Driven by the principle  “begin with the End in mind” Prabha is passionate about defining a Vision and steering the organization in the right direction.  Fuelled by the spirit of “doing the right thing” Prabha embraces courage and integrity as a leader.

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