Skylar Gerard, Founder & Marketing Expert, RaiseHER Co.

With over a decade of continual education and leadership experience in marketing and branding, Skylar prides herself as a change maker, community builder and innovative communicator throughout the diverse industries she’s worked in. Armed with a Bachelor of Commerce (BCOMM) degree with a major in Marketing and certifications in social media communications, web writing, project management and diversity, equity and inclusion for communicators, she brings a wealth of expertise to the individuals and organizations she works alongside.

Advertising consultant, marketer, and Co-founder of local women’s leadership development organization, RaiseHER Co., Skylar leverages her strategic acumen to help small and medium-sized businesses build impactful marketing strategies, cultivate memorable brands, maintain a positive reputation in the community and drive measurable business results.

Her knack for innovation is evident in her founding of RaiseHER Co. and her leadership in marketing and branding efforts for local companies including DirectWest, Jump.ca, Evraz Place and Conexus Credit Union. Recognized for her creativity and ability to build inclusive strategies, Skylar is dedicated to helping clients thrive with fresh ideas and collaborative approaches.