Matchstick is for all Indigenous, Métis, and Inuit women who are interested in entrepreneurship and want to bring their ideas to life.

Sparking Entrepreneurship In You

Launching in January 2022!

In this six-week program, you will learn more about Sparking Your Inspiration and Sparking Your Business.

Sparking Your Inspiration: This is an exciting journey into discovering who you are, how to overcome obstacles, and use your inner strength to build confidence in your future. It is meant to inspire you by aligning your values, motivations, and skills to entrepreneurship. You will create your own personal vision board to celebrate who you are and see opportunities for growth.

Sparking Your Business: You will learn about the basics of business and how to grow a business idea into reality. You will create a business vision board to guide you on your first steps towards entrepreneurship.

This program is ideal for those exploring the early stages of entrepreneurship:
• Are you questioning if you have what it takes to be an entrepreneur?
• Do you want to explore starting a business and don’t have an idea yet?
• Do you have an idea but don’t know where to start?
• Do you want to learn the fundamentals of business?

*Applications for this program are now closed.

About Sparking Entrepreneurship in You


Monday, January 31, 2022 | 12:00pm – 2:00pm
Session One: Spark your Inspiration
• Benefits and challenges of entrepreneurship
• Positive thinking and gratitude

Monday, February 7, 2022 | 12:00pm – 2:00pm
Session Two: Spark your Inspiration
• Values
• Relationship mapping and mentors
• Get to know yourself
• Personal vision board

Monday, February 14, 2022 | 12:00pm – 2:00pm
Session Three: Spark Your Business
• Business ideas
• Products / services and pricing

Monday, February 28, 2022 | 12:00pm – 2:00pm
Session Four: Spark Your Business
• Customers
• Marketing
• Money mindset

Monday, March 7, 2022 | 12:00pm – 2:00pm
Session Five: Spark Your Business
• Budgeting
• Start up costs
• Benefits of a business plan

Monday, March 14, 2022 | 12:00pm – 2:00pm
Session Six: Spark Your Business
• Business vision board
• Action plan

*All sessions will take place virtually via Zoom

Meet the Facilitator

Destinee Peter, Owner of Tangles Hair & Beauty Salon
Destinee Peter has been the sole owner and operator of Tangles Hair & Beauty Salon since 2013 at the young age of 22. She has expanded her salon and team exponentially and rebranded in the 8 years of owning Tangles Salon. She now has a team of 6 employees offering a variety of different services such as haircuts and colours, eyelash extensions, laser services and microneedling. Tangles Salon remodeled to be more modern and to bring in aspects of Indigenous culture. Destinee works hard and knows how important it is for her to be a positive role model for Indigenous youth and women.

Program Objectives

Why Matchstick?

WESK’s Matchstick program was originally a three-year program developed in 2017 to help you achieve success in business. Together with our partners, Federation of Sovereign Indigenous Nations (FSIN), the Saskatchewan Indian Equity Foundation (SIEF), First Nations University of Canada, FHQ Developments, and Western Economic Diversification Canada (WD), we created Matchstick for Indigenous and Metis women like you eager to:

• Start and grow businesses
• Employ people in your communities
• Fuel economic growth in Saskatchewan for generations to come!

Let’s spark something amazing together!

*Applications for this program are now closed.

The WESK offices are situated on Treaty 6 and Treaty 4 Territory and the Homeland of the Métis. We pay our respect to the First Nations and Métis ancestors of this place and reaffirm our relationship with one another.

Video Testimonials

Indigenous Entrepreneur Spotlight: Christine Marie (January 2021)
Indigenous Entrepreneur Spotlight: Destinee Peter (January 2021)
Indigenous Entrepreneur Spotlight: Devon Fiddler (January 2021)

What Matchstick Participants Are Saying…

“. . . made me think and get a clearer idea of my business goals.”

– on business development

“. . . the program generated ideas, brainstorming, [and] putting the ideas down on paper.”

“. . .there is a lot more planning needed prior to launching your business.”

– on understanding business planning

“. . . I don’t have a business background, so all of this information I am learning is all crucial and I am very grateful.”

– on building confidence


If you have questions about Matchstick contact us.
(306) 477-6282