WESK Summit 2023
Thursday, May 18, 2023 | 8:30am – 5:00pm | DoubleTree by Hilton, Regina
SIX engaging workshops, TWO dynamic keynotes, ONE impactful panel discussion, and most importantly, COUNTLESS life-changing connections.
Get ready for the WESK Summit, WESK’s annual entrepreneurship conference, presented by Conexus Credit Union. This action-packed event is your opportunity to collaborate with women entrepreneurs and corporate executives who mean business.
Ticket Launch: January 26, 2023
8:30am – Registration & Networking
9:00am – Summit Kickoff
9:15am – Morning Keynote: Janna Dutton, Saskatchewan Entrepreneur, Best-Selling Author, Philanthropist
10:00am – Refuel & Recharge Break
10:15am – Breakout Rooms – Round 1 Workshops (Topics listed below!)
11:45pm – Lunch & Networking
12:30pm – Breakout Rooms – Round 2 Workshops (Topics listed below!)
2:00pm – Refuel & Recharge Break
2:15pm – Panel Discussion: Candid Conversations – Integration vs Assimilation
3:30pm – Refuel & Recharge Break
3:45pm – Afternoon Keynote: Jennifer Ménard-Shand, Indigenous-French-Canadian Entrepreneur; Purpose-Driven Leader
4:30pm – Program Ends; Optional Networking until 6:00pm
|Summit Ticket||Summit & Gala Package||Summit Table (10)|
|Non-Member Early Bird Pricing||$120 + GST||$215 + GST||$1,150 + GST|
|Non-Member General Pricing:||$150 + GST||$220 + GST||$1,375 + GST|
|Member Early Bird Pricing||$96 + GST||$172 + GST||$920 + GST|
|Member General Pricing||$120 + GST||$220 + GST||$1,100 + GST|
*Early Bird deadline is March 30, 2022 at 4:00pm
WESK Members: remember to log in to receive 20% off!
This year, we are thrilled to be joined by two high-caliber keynote speakers. These powerful women entrepreneurs will leave attendees feeling motivated, inspired, and ready to conquer the world!
Saskatchewan Entrepreneur, Best-Selling Author, Philanthropist
Indigenous-French-Canadian Entrepreneur; Purpose-Driven Leader
Round 1 Workshops
Time: 10:15am – 11:45am
During our first breakout session, you’ll have the opportunity to choose between one of three 1.5 hour sessions. This year, we will send out an invitation to register for the workshops in advance. If there’s a particular topic you’re excited about, make sure you register promptly in case space is limited!
1) Closing the Sale – It’s All About Them
In this workshop, you will learn about the art of selling and its importance to growing your business.
You will craft a power statement and explore the phases of a winning phone call. You will also explore the foundation of closing a sale and the psychology behind why we are drawn into stories and their power to sell.
About the Presenter
Owner of Voyageur Communications
2) Cash Flow for Entrepreneurs – Love Your Numbers!
Managing cash flow is a critical aspect of running a successful small business. In this presentation, we will explore the importance of cash flow management and its impact on the financial health of a business.
We will delve into the key components of cash flow, including managing accounts receivable and accounts payable, monitoring cash inflows and outflows, and preparing for unexpected expenses. We will discuss the importance of accurate bookkeeping and what to consider on your financial statements.
Through this presentation, you will gain a better understanding of how to manage cash flow effectively, including ways to improve cash flow, and using technology to simplify cash flow management.
By the end of this presentation, you will have the tools and knowledge necessary to implement effective cash flow management practices in your business, ensuring its financial stability and continued growth.
About the Presenter
President & CFO of the Corner Office
3) How to Develop a Marketing Plan: Hands-on, Motivating, and Demystifying
Let’s face it – developing a marketing plan is a daunting task. You know you need one, but where do you start?!
You start right here.
This workshop will show you marketing plans aren’t as scary as they appear and can, in fact, be a lot of fun. Did we just say fun and plan in the same sentence? Yes. Yes, we did.
Brita will walk you through all the necessary components of a successful marketing plan. You’ll get the tools you need, an easy-to-follow template (like Canva for a marketing plan), and an experienced guide to help you along the way.
With hands-on, interactive exercises (don’t worry, no push-ups), you’ll leave with clarity on what’s needed, the motivation to get it done, and the confidence that you can do it. Get a great start on developing your marketing plan at this workshop, then go home, fill in the blanks, and you’re ready to go.
Marketing is everything. And everything is marketing. But it’s okay – you’ve got this!
About the Presenter
CEO, CCO of Adeptus Marketing
Round 2 Workshops
Time: 12:30pm – 2:00pm
During our second breakout session, you’ll have the opportunity to choose between one of three 1.5 hour sessions. This year, we will send out an invitation to register for the workshops in advance. If there’s a particular topic you’re excited about, make sure you register promptly in case space is limited!
1) Let’s Be Frank: Digital Strategy Basics
If your business has digital platforms, such as a website, social media, or search engine marketing but you are seeing low results and question whether the digital world is worth the investment – this workshop is for you!
Chess Club Agency is going to take you through the overwhelming world of digital strategy and break it down enough to help entrepreneurs take on the digital world internally with purpose. The public relies on digital platforms to find, research, and explore products and services – and if your business has not considered developing and implementing a digital strategy, you are behind the curve, and we don’t want that!
Come enjoy, laugh and learn about the strategy behind digital platforms with the Account Services team at Chess Club and leave with a workshop booklet, personalized help, swag, and a big smile on your face!
About the Presenters
Taylor, Larry & Meaghan
Chess Club Account Services
2) Elevating Your User’s Journey
Customer experience seems to be on every organization’s mind, but it’s not only or always about the customer. End users can be employees, patients, citizens, members, fans, guests, students, and more. The secret to any good experience is to really understand your current user journey. You’ve likely heard about them, read about them, or have even begun to put them into practice. In this workshop, Albert will take a deep dive into journey mapping and how a toolbox of design research approaches combined with empathy can help you define, refine, and create frictionless and memorable experiences for your users.
About the Presenter
Partner and Chief Experience Officer at zu
3) Winning ‘Work-Life’ Balance
Discover how to take back control of your days, create more balance, and work less but achieve more, so you can feel like you’re winning both in your work and personal life. This workshop is for you if you work hard, you’re driven and, while you might be proud of what you are achieving so far, you’re also likely feeling overwhelmed, exhausted, and constantly torn between your work and family/personal time. If you want more time, energy, and presence for what really matters to you at work and at home, join Stacey for a fresh perspective, along with practical actions that you can implement right away to start winning ‘work-life’ balance (even with all the demands and messiness of everyday life).
About the Presenter
Stacey Olson, CPPC
Leadership Coach, Owner of Aim Coaching & Consulting
Panel: Integration vs Assimilation (Candid Conversations)
Candid Conversations, a WESK panel series, focuses on equality, diversity, and inclusion. This series fosters an inviting space to have important and impactful dialogues on EDI in the Saskatchewan workplace. For this segment, moderated by Prabha Ramaswamy, CEO of the SK Chamber of Commerce, we focus on Integration vs Assimilation.
Integration and assimilation are controversial but distinct terms. Integration is the adoption of basic values and principles of the country immigrants have relocated to, while maintaining their distinctive cultural identity and practices. In contrast, assimilation is generally defined as sacrificing their identities and culture and adopt the identities and practices of the country they have migrated to.
Meet our Panelists
Founder and CEO of BM Leadership Coaching & Consulting
Site Logistics Planner at BASF & Youtube Content Creator
Director of Business Development at PFN Group of Companies