Home Women-Owned Business Database306 Fitness Repair & Sales

306 Fitness Repair & Sales

Recreation & Fitness, Retail Trade, Wholesale Trade

Phone: 306-531-3149



3-1334 Wallace Street

Regina, SK  S4N 3Z4

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Website: 306fitness.com

About the Business

306 Fitness is, to our knowledge, the only women-led fitness equipment sales & service business in Canada. 306 Fitness started in 2018 as a small fitness equipment service operation with one car and a bag of tools, focusing on a gap in the industry: honest, straightforward service. With this value in mind, it wasn’t long before commercial and residential service clients were requesting to purchase their equipment from 306 Fitness. When COVID-19 hit and commercial service and sales shut down, 306 Fitness pivoted overnight – focusing on residential fitness equipment sales via e-commerce across Canada. The demand led to 306 Fitness opening up a showroom in 2020 and then an official retail & warehouse space in Regina, SK in 2021.

Cody Lloyd

Cody is the go-to if you want to get it done and get it done now. She is the CEO of 306 Fitness, managing the online sales and service platforms, social media platforms, administration and finances, marketing, and the team’s overall wellbeing. Cody has a colourful professional and educational background with a Masters degree in Public Health specializing in Indigenous peoples’ health and over 10 years of sales and supervisory experience. Before she took a leap full time into 306 Fitness, she predominantly worked in community based Indigenous health research, but has worked everywhere from correctional facilities to your local sustainable clothing boutique. Cody has also shared her knowledge as an instructor at First Nations University. When Cody isn’t crushing 306 Fitness she is busy cooking with her daughter, dining out locally with her pals, spending time with family, and volunteering with local dog rescue CCRezQs.