Start your market research by exploring the websites below. Market research allows a company to discover their target market and get opinions and other feedback from consumers about their interest in the product or service.
| Organization | Resource | Webpage | About |
|---|---|---|---|
| SK Startup Institute | Market Research Reports | https://skstartup.ca/ | The SK Startup Institute program provides business information and advisory services for all of Saskatchewan’s entrepreneurs. Our team is ready to provide you with relevant and timely information to help you start up and grow. |
| Government of Canada | Financial Performance Data | https://www.ic.gc.ca/eic/site/pp-pp.nsf/eng/home | With Financial Performance Data you can view financial data based on industry averages, with an option to include your own income statement and balance sheet information in the report. |
| City of Saskatoon | Neighbourhood Profiles | https://www.saskatoon.ca/sites/default/files/documents/community-services/planning-development/research/neighbourhood-profiles/neighbourhood_profiles_2019.pdf | The Neighbourhood Profiles, produced by Planning and Development since 1976, provides information on demographic trends relevant to medium- and long-term planning initiatives, as well as key information that assists civic administration, elected officials, and service providers in making informed decisions related to the needs of citizens. |
| Government of Canada | Census Profiles | https://www12.statcan.gc.ca/census-recensement/2021/dp-pd/prof/index.cfm?Lang=E | This profile presents information from the 2021 Census of Population for various levels of geography, including provinces and territories, census metropolitan areas, communities and census tracts. Users can search for an area of interest by typing its place name, postal codeOM or geographic code or by browsing a list. |
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