For many non-entrepreneurs, the notion of entrepreneurship doesn’t make sense. The odds are stacked against you; most businesses won’t make it past year two. Coming up with a unique idea is tough enough considering that there’s no less than 1.4 billion hits when you search online to see if anyone else thought of it before. If that’s not enough, the idea of working 80 hours a week to avoid working 40 shouldn’t make any sense either. To some, entrepreneurship is not only a bad idea, it’s irrational and it’s certain to take a toll on you mentally. Despite all of the aforementioned obstacles, entrepreneurs proceed. Why you ask? Join Naqsh (Nick) Kochar, Chief Strategist of Refresh and Business Advisor at WESK for one perspective on how the entrepreneurial mindset works and key takeaways to protect your mental health along your journey.
As a program advisor for The Exchange, WESK’s business growth program, Nick provides advice and guidance to clients on all aspects of their business.
Nick brings over two decades of high-level business experience in marketing, innovation, and business strategy experience to the WESK team. In addition to working with WESK, Nick is Chief Strategist and CEO of digital marketing agency, Refresh Inc.
And if owning a business and helping clients to grow their own wasn’t enough, Nick is also involved in the mental health and disability communities, both at a local and national level. If you want to learn more about Nick, you’ll have to ask him!